Nykaa is site dedicated to helping your inner beauty shine through. It is a beauty and wellness e-commerce platform that is committed to helping Indian women make the best beauty and wellness choices. Nykaa stocks an extensive collection of 100% genuine products and services, beauty tutorials, product reviews, e-beauty magazines and even a helpline to help you choose the best product or service to satisfy your needs.
As you load the front page of Nykaa.com, you are welcomed with a soft pink and white inviting layout. The home page advertises hot products from brands such as Lakmé and L’Oréal and Beauty Book, an e-magazine at the top of the page. When you scroll down you’ll see Nykaa’s top product picks, their best sellers, new products and special offers which they are granting you access to. They also post the testimonials and reviews given regarding them by third parties at the home page.
The site loads reasonably fast, in almost 13 seconds. The site is not a responsive one and also does not have a mobile version. Therefore, it is slightly difficult to access Nykaa in mobile devices.
Nykaa coupons, deals and offers
At the home page, the store highlights its sale and major discounts on product ranges. Also, in the row at the top of the page, there is a tab for Nykaa Offers and on this page of CouponMinister, you get a listing of Nykaa deals and discounts. You can get some good discounts on various items. At times, you can get some products free if you purchase a specific product and who doesn’t like to Buy 1 and Get 1 free? Also, if you sign up at the website, you get 2000 Nykaa reward points, which you can utilize while making payments for your orders. The important deals and discounts as well as major coupons, offers and promotions from Nykaa.com are displayed at this page of CouponMinister for the users’ ease and convenience.
Products range at Nykaa
The products and services of Nykaa are listed in categories at the very top of every page: makeup, Skin and Hair care, bath and body products, fragrances, herbal, wellness products and products for women with children are listed. Though this site is predominately directed to women, for men, the store lists items for masculine body care such as shampoo, grooming kits, colognes and hair vitamins.
Not only does Nykaa stock everyday products such as Axe, Adidas, Bath & Body works, Maybelline New York and Victoria’s Secret, they also stock High End brands such as Tommy Hilfiger, DKNY, Calvin Klein, Davidoff and Estee Lauder, all listed under the Luxury tab located in the top row. You have the option to search by brand to make things a little easier for you.
Shopping Insights at Nykaa
Shopping Products: As you select products at the online store, they are added to your shopping bag. Each time, a product is added to your shopping bag, a little window appears setting out the product details and their respective prices. You are asked it you wish to proceed to shop more or Checkout. You can select to continue shopping or proceed to Checkout. If you select checkout, you are led to a page which asks you for selecting the checkout method. You need not sign in or register for placing orders or making payments; however, if you do so, you get future conveniences from the store. You could proceed to checkout as a guest. Next, you need to provide your shipping information.
Redeeming Coupons: Once you provide that and proceed further, the store asks you to provide a coupon code if you have once, so that you can save certain amounts on your order. You can use a coupon / voucher code available at this page of CouponMinister to save hefty amounts.
Payment Options: Once you complete all the process, you are to make payments by selecting the payment options, from amongst cash on delivery, credit card payment, debit card payment, payment by online transfer or payment by your reward points and review of your order.
Customer Support: A number that is open for you to call for support at any time is provided by the store, which is +91 9222 20 1010. There is also an email Nykaa can be contacted through [email protected]. There is a feature “May I Help You?” where you can speak to customer care representative if they are online and available, if they aren’t, you can leave a message along with your name and email address and they will get back to you as soon as possible.
Shipping Information: Nykaa ships to almost all locations within India. It takes 4-6 days on average for your product to be delivered to you with the exclusion of Sundays and holidays. Shipping is free for all orders over Rs. 500; otherwise, there is a charge of Rs. 50 for shipping. All shipments can be tracked through your account on the site.
Cancellation and Returns: As long as your order has not been shipped you may cancel it in your account on the site, if your order has already been shipped then you must contact the helpdesk to cancel and you should not accept the shipment when it is delivered to you as you cannot cancel it once you’ve accepted it upon delivery. You also have the option to cancel part of your order, for instance: if you decide you no longer want one of the products you ordered, then you may take that off your order but only before it is shipped.
To return products you should notify Nykaa within 2 days of delivery and send it back to them within 10 days of delivery. The product should be intact with everything it was delivered with. You will be refunded once the shipment has been received and verified.
If you cancel the order before shipment you will be refunded within one week’s time. If you cancel the order after it is delivered, it will be processed and you will be refunded within 10 days.
Specials from Nykaa
The store even gets you to meet and consult with Nykaa’s countless skin care, make up, wellness, alternative therapies and personal care experts. Also, you can try out new looks in Expert Makeover studio where you can upload a photo of yourself and see how you would look with a certain product and colour.
Nykaa activity on other mediums
Nykaa has a substantial social presence on Facebook, Twitter, Pinterest and Google plus. The Nykaa Facebook page has been liked by more than 1,12,000 people, and its Pinterest page, it has been liked by almost 800 people; on twitter and on Google Plus, it has approximately 400 followers each. The Facebook page of Nykaa keeps posting on a daily-basis; however, the activity of the store on other platforms is not that frequent. On Facebook, they highlight product promotions and offers, post pictures of styles and products they approve of as well as inspirational quotes and tips to keep their shoppers smiling. In addition to all this, Nykaa maintains a blog titled, ‘Beauty Book’ for enhancing the beauty of its lovely users. At the blog, the store provides information and tips on using make up, mistakes people make while using some products, fashion needs, bridal trends, etc.
In late 2012, Nykaa, India’s premier online destination for beauty and wellness was launched. It is headed by Ms. Falguni Nayer, former Managing Director of Kotak Mahindra Capital Company. She is supported by a team of equally experienced professionals.
Nykaa boasts an incredible array of the best and biggest brands and they guarantee that you will have a truly incredible shopping experience and leave with a smile on your face.
Nykaa in the News
Nykaa has been included in write ups by BusinessWorld, The Economic Times, Entrepreneur, Business Standard and Verve. In all these articles, Founder Falguni Nayar and her team has been praised for making the switch from banking to e-retail successfully. Now Nykaa is also featured in many blog posts and continues to live up to its near flawless repertoire.